by Callum Liddell | Jun 8, 2018 | AdWords Marketing
There are literally hundreds, if not thousands of how-to guides out there written by experts and savvy bloggers, and even Google itself. Despite that, the advertising giant has things that are either rarely talked about, or most people are simply not aware of. AdWords...
by Callum Liddell | Jan 25, 2018 | SEO, Website
In this entry, we’ll talk about optimizing your website, not just each single page, but for the search engine to notice. So without further ado, here are seven basic SEO tips to get your website more attention from the search engines like Google, Yahoo! and Bing. Your...
by Callum Liddell | Jan 18, 2018 | Responsive Website
Whether you think it’s fair or not, people will judge us the way we look. Same goes with business companies – they are judged based on the quality of their website. Web design is like packaging design for consumer goods. In most cases, people are more influenced by...
by Callum Liddell | Jan 11, 2018 | Online Reputation
To put it simply, online reputation is what and how other people see you when they search for you online. Hence the need for online reputation management – a process of controlling and piecing together what shows up when people look up your name online. This may sound...
by Callum Liddell | Jan 4, 2018 | Link Building
It is almost impossible to talk about Search Engine Optimization without mentioning link building, and for obvious reason – Off Page SEO plays a key role in Google’s algorithm. Those new to SEO may find the concept of link building daunting, so in this entry, we will...